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The paradox of choice | Barry Schwartz

Posted by Tasnim Rahman on December 4, 2025 at 19:08

Location: Oxford

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psychology, tedtalks, barryschwartz

Psychologist Barry Schwartz takes aim at a central tenet of western societies: freedom of choice. In Schwartz's estimation, choice has made us not freer but more paralyzed, not happier but more dissatisfied.

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